Social Media

You’re probably tired of hearing about the updates for Google’s Panda Algorithm. 2011 was the Year of Google Panda and there is no turning back (sorry!) This week Google rolled out another update to it’s panda machine learning algrotihm called Panda 3.2. This update was considered “minor.” A few days ago, Google also released a change to their alogirthm [...]

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When Search Plus Your World launched, I talked about how this was a paradigm shift in SEO. It’s Google’s attempt to create a social search engine. But the problem a lot of us have is that Google is biased to Google Plus. When you search for movies in Google, you see a listing of Google [...]

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Do you know where to find influencers to share your content with? Influencers are people who have a large following and can potentially make your blog content spread virally. These people are usually power users and can help if you are just starting online. With Google+ Ripples you can identify potential influencers, track how your [...]

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Google just announced MAJOR changes to the way Google Search displays results. In the coming days, Google Plus will be completely integrated into our favorite search tool delivering completely personalized search results. I originally found out via Louis Gray on Google Plus (you should circle him). Remember when Google announced the change to SSL for [...]

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Often times people ask, “why do I need Google Plus?” The answer: it’s Google silly! Sooner or later, Google will start integrating their new social network into their flagship products like Google Adwords & organic search. Oh wait, they just did this… I’ve been saying this since the first rumors started appearing earlier this year [...]

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Post image for 5 Tools to Build Relationships and Find Conversations on The Social Web

Find a question, answer it, and build relationships. Business has always revolved around solving problems by providing solutions with products and services. How you engage with your marketplace is changing. With Social Media, you have more power at your fingertips than ever before. Not limited to just marketers or business owners, with the right tools, [...]

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Imagine a steady stream of visitors to your web site, eager to read your content or buy your product. Wouldn’t that be nice? How do you accomplish this? You optimize your site with SEO, you create a Twitter account, and  have your cousin build a Facebook Page for you. Now what? Time to find the [...]

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A recent Nielsen headline shows that 86% of those who watch TV also use their mobile phone! 37% of you actually browse web sites while watching TV. Talk about multi-tasking! Mobile Ready Lately, I have been doing a lot of work for clients that involve making web sites mobile ready and building mobile apps. A [...]

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I am always looking for ways to improve my Social Media Strategy. More importantly, how can I gain more organic traffic and increase brand awareness? Your job as a business is to provide value to your customers. Social Media makes this really easy. Here are a few tips I have learned recently that will help [...]

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The days of creating quick niche blogs to make a few dollars off of AdSense are gone. Instead, why not make your blog a vehicle for conversation? Your blog should be a way to communicate a message with your marketplace, gain trust and engage with your audience. Start using your blog as a conversation tool. [...]

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